SuperRare is a social platform and a peer-to-peer marketplace to collect and trade crypto art using Ether, the Ethereum blockchain cryptocurrency. As an artist-oriented network, it allows creative individuals to upload unique, single-edition digital artworks, tokenize them to prove their scarcity through cryptography, and own, sell and gift them through the blockchain-powered gallery.
Once accepted into the platform, artists set up their profiles for free and are ready to create and collect. For each purchase, buyers pay a 3% transaction fee. Regarding commissions, on primary sales, the gallery retains 15% of the artwork sale price while on the secondary market artists receive a 3% royalty on each re-sale of their work within the platform.
SuperRare was developed by cousins John Crain and Jonathan Perkins, respectively CEO and CPO of Pixura, after crypto-collectibles as CryptoKitties went mainstream in 2017 and years of experimentation with Processing. The gallery was officially launched in April 2018. Other members of the New York-based team are Charles Crain, CTO and John's brother, Zack Yanger, Head of growth, Marie Van Eersel, Curator & Advisor and Amira Naver, Artist Ambassador.